Nebraska native Danny Woodhead is launching his own clothing line for fans, but North Platte is the only place where fans will be able to find it.
Woodhead, running back for the New England Patriots, is selling his DW39 Gear clothing line in North Platte because that is where the line's creators are from.
Jordan and Crystal Vigil, Woodhead's friends, designed the shirts at their Operation Clothing business and then pitched the idea to Woodhead. He agreed.
Whitetail Screen Printing in North Platte is making the shirts in cooperation with the Vigils.
The shirts will be available in time for the NFL playoffs.