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Eleven year old entrepreneur starts own fishing company during pandemic

Brandt Performance (KHGI)
Brandt Performance (KHGI)
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AXTELL, Neb. (KHGI) — COVID-19 may have stopped school but it isn’t stopping a young entrepreneur from starting his own business.

"We sold out of everything in one night," said 11-year-old Brandt Performance owner, Bodhi Brandt.

Brandt has been fishing since he was 4-years-old and now, he’s turning his passion into a paycheck selling fishing shirts and lures .

“This is the Whopper Plopper," said Brandt, as he pulls a lure from his tackle box. " It's kind of for bass usually and then we all sorts of spoons, we have orange, pink and green."

While many families may have thought starting a new company during a pandemic is a risk, Brandt's family saw it as an opportunity.

“We were pretty excited about it actually," said his father, Jonathan Brandt. "During the COVID, obviously without school and stuff, we were looking for reasons to learn something new. So, it turned out to be a great thing and he’s really enjoying it and learning a lot with the money aspect and how much work it really does take.”

Work is something young Brandt is used to doing. He said Brandt Performance isn’t his first business venture.

“I started out with 15 chickens in 2018, I bought them all with my money and then I just wanted to sell the eggs to get more money,” said Brandt.

He used that money to start Brandt Performance and now he already has big plans for the future.

“I really just want to get to doing a special needs fun day for all the special needs people who like to go fishing and stuff,” said Brandt.

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More information on Brandt Performance can be found on his Facebook page and website.

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